Avery Dennison RFID Newsroom

Media Coverage

Read the latest Avery Dennison RFID and industry news.

Japan Meti initiative - RFID enabling automated stores by 2025

February 26, 2019

Japan moves closer to a reality of unmanned stores after successful RFID trial

Feburary 14, 2019
The Drum

First ever Blockchain application for the food industry
Feburary 11, 2019

Food & Drink International

Wiliot nabs $30M from Amazon, Avery Dennison, Samsung for a chip that runs on power from ambient radio frequencies

January 14, 2019


Williot investment announcement

January 14, 2019

RFID helps FMCG brands and retailers to ensure food safety

December 11, 2018
The Grocer

Featured in
The Shelby Report:

Avery Dennison Can Help Grocers Ensure Accuracy, Safety
RFID technology is the the most cost-effective and efficient way to create traceability from farm to fork.  

Featured in 
Progressive Grocer:

The Case for Tech-Driven Transparency 
Food safety, labor issues, consumer trust and profit for your business. Learn how a suite of date coding, nutrition, donate and waste, tracking and RFID solutions, including hardware, software applications, labels and service, can help you manage and meet those priorities – not just juggle them.

Avery Dennison Provides RFID System for Food Management

November 21, 2018
The technology company is offering its Freshmarx intelligent food industry solution, to include RFID deployments with categories aimed at improving food traceability and inventory management, as well as enabling food vending machines and unmanned stores.

Media Contacts

Americas and Global Interface

Hannah Bernard
Global Marketing & PR Director,
Apparel & RFID
Office + 44 (0) 203 1767 093
Cell + 44 (0) 773 330 2973

Global Interface Apparel

Leila Rojas
Events & Social Media Marketing Specialist
Office: + 1 347 735 1011

Press Releases

Access the most recent Avery Dennison RFID press releases.

Kit Check™ and Avery Dennison Partner to improve patient safety by Integrating RFID into cGMP Packaging Lines

March 18, 2019
RFID technology improves accuracy and visibility of the medication supply chain, from the production line to the patient.

First Battery-Free Bluetooth® Sticker Sensor Tag Demonstrated at NRF

January 14, 2019
Amazon Web Services, Avery Dennison and Samsung join Wiliot’s original investor group for a $30 Million Series B Funding Round, anticipating a future where paper thin battery-free Bluetooth sensors connect people with packaging and products.

Avery Dennison’s Intelligent Labels Are Making Things Smarter

January 13, 2019
A renewed portfolio of innovative products will be launched during the show focused on meeting retailer demands for increased efficiency and visibility, reducing waste and cost and ultimately enhancing the consumer experience.

Avery Dennison and Outernets Create the Future of Window Shopping

Rochambeau, the growing menswear brand fast becoming known for its ongoing contemporary art collaborations, unveiled an exclusive retail partnership with the New Museu.

Avery Dennison and Impinj are leading UHF RFID advancements to the grocery industry

Art and Technology Collide at Design Week with the Unveiling of Ground-Breaking VELA TM Digital Material


Blockchain is bringing trust back into the beef industry 

The beef industry, and wider agricultural sector, has traditionally conducted business based on trust - the trust between producer and buyer that animals have been raised as claimed. As producers have expanded globally, that trust has been eroded as it becomes impossible for buyers to know their producers in the same way they used to.

Avery Dennison Introduces WaveSafe™ First Microwave Safe Solution

Avery Dennison unveils the first UHF RFID tag solution that is suitable for microwave use, providing a true end-to-end solution for the food industry. The first microwave safe UHF RFID label uses AD25Xr6-P designed specifically for the food industry, avoiding arcing or excessive heating when used as recommended if subjected to a microwave environment, enabling food safety, compliance, high performance item-level tracking.

Are you ready for the connected products age? 

With the holidays and NRF behind us, companies can go back to puzzling over an aspect of business that, despite consuming billions of dollars and inestimable amounts of time, too often comes down to a rough estimate or an outright guess—improving inventory management.

Avery Dennison at LATAM Retail in Brazil

The face of retail is changing around the globe and the Avery Dennison team in Latin America is leading the discussion on how retailers and brands can drive new in-store and supply chain fulfillment models while enhancing consumer experiences.

Digital Smarts: Consumers connect with products, brands benefit

As consumers, we know that emotions inform almost every human decision—driving our behaviors, underpinning relationships, and leading to loyalty. As digital technology becomes increasingly ubiquitous, it is changing the dynamic of our emotions and our connection to brands. And it’s time for brands to benefit.

How high-tech tracking systems used by airlines can cut grocery food waste
Francisco Melo recently published a thought leadership piece in industry publication Food Dive highlighting how RFID can make a significant impact in the food industry.

RFID Videos

Watch featured videos on how RFID is revolutionizing a variety of industries.

Rebecca Minkoff: Impact of RFID on the Consumer Experience

Avery Dennison: A Leader in Breakthrough RFID Innovation

Our World is Getting Smart and Faster

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Avery Dennison RFID solutions are making news, contact our experts.