Avery Dennison announces M800 portfolio to drive high speed inventory accuracy in retail apparel

Avery Dennison announces M800 portfolio to drive high speed inventory accuracy in retail apparel

MENTOR, Ohio — January 11, 2024 — Avery Dennison has shared a glimpse into its 2024 UHF RFID release plan with the debut of inlay product family, AD Burst. The new design family is optimized for apparel and retail use and features the Impinj M800 series IC, enabling global performance for high speed inventory accuracy.  In addition, the company’s classic design, AD Miniweb, has been re-tuned and upgraded with the M830 IC from the Seattle-based manufacturer of RFID devices and software.

Avery Dennison has shared a glimpse into its 2024 UHF RFID release plan with the debut of inlay product family, AD Burst. The new design family is optimized for apparel and retail use and features the Impinj M800 series IC, enabling global performance for high speed inventory accuracy.  In addition, the company’s classic design, AD Miniweb, has been re-tuned and upgraded with the M830 IC from the Seattle-based manufacturer of RFID devices and software.

AD Burst is the next generation of Avery Dennison’s widely recognized and long-standing design family, combining both AD Belt and AD-23x. Offered in both paper and PET antenna carrier formats, the globally tuned antenna carries a slimmer footprint than its predecessor and is available for immediate sampling in both M830 (128-bit EPC) and M850 (96-bit EPC, 32-bit user memory) chip options.

AD Burst is the first UHF RFID inlay family to enhance the company’s expansive portfolio and feature the Impinj M800 series IC. The inlay has been designed to achieve outstanding performance in a wide range of apparel, general retail, and industrial applications. The unique design exhibits a 70 x 10.5 mm antenna size, generating more inlays per roll and thereby reducing the number of roll changes during the converting process.  AD Burst is available in multiple delivery formats including dry inlay, wet inlay, and pressure sensitive label.

In addition to AD Burst, Avery Dennison has also upgraded its legacy Miniweb design with the Impinj M830 IC. The next generation variant exhibits stronger global performance than previous models, yet retains its 42 x 16 mm size to accommodate the tagging of smaller items in the apparel, general retail, and logistics segments. 

The main benefits of the AD Burst and AD Miniweb M800 series include:

  • Outstanding performance for use in the apparel, general retail, and logistics space
  • Strong versatility on a variety of dielectrics to support Industrial applications
  • Multiple inlay formats available
  • Popular antenna size converts well into traditional media including hang tags, labels and tickets
  • Two memory configuration options:
        Impinj M830: 128-bit EPC, 0-bits user memory
        Impinj M850: 96-bit EPC, 32-bits of user memory
  • ISO/IEC 18000-63:2015 and EPCglobal Gen2v2 compliant
  • Recommended solution for multiple applications and use-cases, such as apparel, shoes, home goods, electronics, sporting goods, and other general merchandise
  • Fully tested and validated in accordance with Avery Dennison high quality standards

Mathieu De Backer, Vice President Innovation & Sustainability, Avery Dennison Smartrac, says: “High performing, cost effective and value driven inlay solutions have become an ever-increasing customer demand. Following full and rigorous testing, customers can be assured of unrivaled reliability with this first of its kind embedded application of M800 Series ICs. Our leading design expertise, coupled with the advanced technology of the tag chip, establishes AD M800 inlays as drivers of tagging innovation in retail and apparel. The innovations we are enabling as part of our extensive RFID technology portfolio cover a wide range of inlay designs that support the efficiency, cost reduction, and sustainability initiatives of our customers.”

Discover more about AD Burst here.  


Media contact

Jack Gibson
Global PR Manager
jack.gibson@eu.averydennison.com


About Avery Dennison
Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides branding and information labeling solutions, including pressure-sensitive materials, radio-frequency identification (RFID) inlays and tags, and a variety of converted products and solutions. The company designs and manufactures a wide range of labeling and functional materials that enhance branded packaging, carry or display information that connects the physical and the digital, and improve customers’ product performance. The company serves an array of industries worldwide, including home and personal care, apparel, e-commerce, logistics, food and grocery, pharmaceuticals and automotive. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2022 were $9.0 billion. Learn more at www.averydennison.com.

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