RFID Frequently Asked Questions

Welcome to the Avery Dennison RFID FAQ page. This resource is designed to provide clear answers to common questions about our digital identification technologies, solutions, and services. Our mission is to help you understand how connecting the physical and digital worlds can transform your business.

Products and solutions

What are RFID and digital ID technologies?

Radio-Frequency Identification (RFID) is a core component of a broader suite of digital ID technologies. It uses radio waves to assign a unique digital identity to a physical item, enabling it to be tracked and managed without direct line-of-sight. This technology allows the authentication of a product's history, enhances inventory management, and creates richer consumer experiences. At Avery Dennison, we leverage these technologies to make the Internet of Things (IoT) a practical reality for businesses across all sectors.

What types of RFID products does Avery Dennison offer?

Our extensive portfolio includes a wide range of RFID inlays and tags designed to meet diverse business needs and operate across different frequency bands (UHF, HF, NFC). Our solutions are engineered for applications in numerous industries, from apparel and beauty to automotive, food, and pharmaceuticals. We also offer specialized products, such as our recently launched RFID-enabled In-Mold Labels (IML) that improve traceability and support the reuse of materials.

What is atma.io™ Connected Product Cloud?

atma.io™ is our powerful connected product cloud platform. It assigns unique digital IDs to individual products, enabling end-to-end traceability from the source to the consumer and beyond. By capturing and managing all the events associated with each item, atma.io™ provides unparalleled visibility into supply chains, helps verify product authenticity, unlocks new circularity models, and allows brands to engage directly with their customers.

How do I find the right RFID product for my business needs?

Selecting the optimal RFID solution requires a strategic approach. We recommend using our online RFID Product Finder tool to explore our portfolio based on your specific industry, application, and technical requirements. For a more consultative approach, our team of experts is available to help you analyze your objectives—whether they involve inventory accuracy, supply chain efficiency, or enhanced consumer engagement—and guide you to the perfect solution.

Getting started with RFID

I'm new to RFID. Where should I begin?

We have created an RFID Guide for Beginners specifically for those new to the technology. This guide breaks down the fundamental concepts, explains key terminology, and provides the foundational knowledge you need to start your RFID journey. It is designed to demystify the technology and show how it can be applied to solve real-world business challenges.

Who can benefit from Avery Dennison's RFID solutions?

Our solutions are designed to deliver value to a wide range of partners:

Brands and Enterprise Customers: Achieve complete stock visibility, protect your brand from counterfeits, and create deeper consumer connections.
Converters and Service Bureaus: Expand your offerings and enter new markets by incorporating our intelligent labels into your products.
System Integrators: Build robust, turnkey solutions for your clients using our advanced family of RFID technologies and intelligent labels.

Are your RFID labels compliant with retailer mandates, like Walmart's?

Yes. We offer a range of ARC-certified RFID labels that ensure seamless compliance with the requirements of major retailers, including Walmart. Implementing our certified solutions helps you meet mandates efficiently, improving your supply chain operations and strengthening your retailer relationships. To comply with Walmart’s latest RFID initiative, start here.

Support and resources

How can I contact your sales and customer service team?

Avery Dennison is here to support you every step of the way. Our dedicated sales and customer service teams are ready to assist with your needs, providing expert guidance and tailored solutions. Whether you have questions or need help finding the right product, contact us today.

Where can I find the latest news and insights from Avery Dennison?

Stay informed by visiting the News and Insights section on our website. There, you will find our latest press releases, product announcements, customer success stories, and in-depth white papers. It’s the best place to learn about industry trends and our newest innovations.