RFID: The Key to Digitizing Loss Prevention

There’s a lot more to RFID sensors than just inventory management. RFID tags and labels can be found on a wide range of consumer products due to proven success across enterprise use cases like loss prevention. Digitizing loss prevention gives retailers more insights & data to deter theft and take a proactive approach to combating the growing challenge of retail crime. In this engaging session we’ll take a deep dive into Macy’s journey, exploring how RFID sensor technology is being used to unlock the challenge of loss prevention and detection.

Listen to this compelling panel discussion held at NRF Big Show in January 2024. The panelists included Dr. Bill Hardgrave, President of Memphis University; Joe Coll, VP Loss Prevention at Macy’s and Dr. Read Hayes, President LPRC and the session was moderated by Marshall Kay, Global Director Digital Transformation at Avery Dennison.