RFID for End users

Avery Dennison helps EY capture the advantages of RFID for Grupo Boticário

RFID tags purpose-built for beauty, deep expertise, and above-and-beyond collaboration made Avery Dennison the right partner for the beauty industry’s first RFID deployment in Brazil.

Seeking end-to-end traceability across its increasingly complex supply chain, Grupo Boticàrio hired EY to help the company test RFID tagging for six months in 2018. The results, made possible in part by on-metal tags and other solutions, included stockouts reduced by as much as 97 percent, identification of hidden stockouts increased by more than half, a 14 percent decrease in labor, and an increase in revenue. The company is now fully deploying RFID across one of its brands, with an eye to further expansion.

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