When it comes to touchless shopping, no technology does it all
Spurred by Amazon and other convenience-oriented brands employing breakthrough technology, the grocery industry was already moving toward a digital transformation aimed at making shopping for food faster, easier, and more fun. As early as January 2019, 73% of consumers said they were in favor of self-service technologies to improve the shopping experience and reduce human interaction, according to SOTI’s Annual Connected Retailer Survey.