Reaching New Frontiers with RFID | Avery Dennison | RFID

Reaching New Frontiers with RFID

Charting the Path That Links
Technology and Business Goals

In just over a decade, RFID has turned doubters into believers. But back in the mid 2000’s, many apparel retailers questioned promises of better supply chain visibility and in-store performance down the road. With stockholders breathing heavily down their necks to grow dividends, they were also skeptical about RFID’s ROI. At the time, the technology revolved largely around identification of DC pallet shipments. But over the past decade the technology has evolved into a vital piece of the omnichannel tech stack, one whose benefits can no longer be over looked.

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