Avery Dennison RFID’s Jack Farrell in Industry Week

RFID in the Manufacturing Sector: It’s All About Profitability

RFID has proven to be a problem solver for both straightforward and visionary applications. But its potential is in its earliest stage.

By Jack Farrell, VP/GM Avery Dennison RFID, Friday, January 20, 2012

RFID is a proven enabler of profitability that’s growing more powerful every day. Microchip sensitivity is improving. Support services are maturing. Companion technologies, such as sensors, are being successfully integrated into chips. And smaller tags are opening the gate for multitudes of potential applications previously thought too small to accommodate an RFID tag. A tag measuring only 23 x 5 mm, for example, was released to the market within just the past few weeks. [Read more...]