About RFID

Radio Frequency IDentification, or RFID, is a technology used to identify, track and trace objects using radio waves.

As it is based on the technology of radio waves, RFID technology is new to many, so it can be technical and sometimes complex depending on the application.

We’ve provided FAQs to help you get quickly up-to-speed on the basics of RFID.

RFID solutions provide significant benefits over conventional solutions such as barcoding:

  • End-to-end track and trace capabilities reduce counterfeiting, theft, billing disputes and charge-back fees while protecting the brand
  • Real-time, automated data capture reveals opportunities for process improvement, increased efficiency and cost control opportunities
  • Specific data such as manufacturing location; ship date, lot number, etc. is associated with the individual product, carton and/or pallet supporting simpler and more effective recall or product tracking processes
  • Elimination of line-of-sight, tag orientation, or bar code label quality requirements; manual data entry and operator error plus increased read range enables faster, more accurate inventory management
  • Just-in-time inventory resupply, from manufacturing through distribution to point of sale reduces costs and out-of-stocks, increases inventory turn and creates higher customer satisfaction

Every day the experts at Avery Dennison RFID help customers enable improvements in tracking, authentication, access and data capture applications such as:

  • Supply chain, inventory and logistics
  • Pharmaceutical and healthcare
  • Library, media, documents and files
  • Contactless cards and tickets
  • Industrial and manufacturing
  • Brand protection and experience
  • Apparel and other item-level retail
  • Product authentication
  • NFC applications